• Fashion,  Mimispiration

    Every BODY is Beautiful (Project 5)

    One of the joys of being a creative is that your brain is ever churning to create that next best idea. Constantly thinking about the one idea that merges seamlessly with your brand. The “Project 5” campaign is one after my own heart. I had always wondered if one clothing item could be interpreted several ways by different body types, sense of style and personalities. Titled “Project 5”, my friends and I who are also bloggers and entrepreneurs set out to find that one piece of clothing that we’d all like and that would flatter our different body types. After an exhausting 3 hours of searching all stores, we came…